LOFT “LOVELOFT Card Trip of Your Dreams” Sweepstakes

OFFICIAL RULES

NO PURCHASE OR PAYMENT OF ANY KIND IS NECESSARY TO ENTER OR WIN.

A PURCHASE WILL NOT IMPROVE YOUR CHANCES OF WINNING. WINNERS WILL BE CHOSEN AT RANDOM.

By entering The LOFT “LOVELOFT Card Trip of Your Dreams” Sweepstakes (the “Sweepstakes”), you agree to comply with and be bound by these Official Rules (the “Official Rules”). If you do not agree with the Official Rules in their entirety, you are not permitted to enter the Sweepstakes.

ELIGIBILITY: ELIGIBILITY: THE SWEEPSTAKES IS OPEN ONLY TO LEGAL RESIDENTS OF THE 50 UNITED STATES OR THE DISTRICT OF COLUMBIA, WHO ARE 18 OR OLDER AT TIME OF ENTRY. Employees of AnnTaylor, Inc. (“Sponsor”), US Sweepstakes & Fulfillment Company (“Administrator”), and their respective parent companies, subsidiaries, affiliates, advertising and promotion agencies and their immediate family members (defined as spouse, siblings, parents and children) and/or those living in the same household (whether related or not) of each are not eligible to enter. Sweepstakes is subject to all applicable federal, state and local laws and regulations, and is void where prohibited by law. The information provided will only be used for the purposes of this Sweepstakes and as otherwise permitted by Sponsor’s privacy policy http://www.loft.com/privacy.

HOW TO ENTER: There are three (3) methods of entry.

Method 1: In-Store Purchase Entry. Use your LOVELOFT Credit Card, LOVELOFT MasterCard, Ann Taylor Credit Card or Ann Taylor MasterCard when making a purchase transaction at a participating LOFT store to receive one (1) entry into the Sweepstakes (the “In-Store Purchase Entry”). Not valid at LOFT Outlets. In-Store Purchase Entries must be received during operating business hours between Thursday, October 1, 2015 and Saturday, October 31, 2015. You must be a LOVELOFT Credit Card, LOVELOFT MasterCard, Ann Taylor Credit Card or Ann Taylor MasterCard holder in good standing at time of entry to be eligible for this method of entry.

Method 2: Online Purchase Entry. Use your LOVELOFT Credit Card, LOVELOFT MasterCard, Ann Taylor Credit Card or Ann Taylor MasterCard when making a purchase transaction on www.loft.com to receive one (1) entry into the Sweepstakes (the “Online Purchase Entry”). Online Purchase Entries must be received between 12:01 AM Eastern Time (“ET”) on Thursday, October 1, 2015 and 11:59 PM PST on Saturday, October 31, 2015. You must be a LOVELOFT Credit Card, LOVELOFT MasterCard, Ann Taylor Credit Card or Ann Taylor MasterCard holder in good standing at time of entry to be eligible for this method of entry.

Method 3: Mail-In Entry. Mail a postcard, including your name, complete address, email address and phone number to: LOFT “LOVELOFT Card Trip of Your Dreams” Sweepstakes, 625 Panorama Trail, Suite 2100, Rochester, NY 14625. Each postcard must be mailed separately and must be postmarked between Thursday, October 1, 2015 and Saturday, October 31, 2015 and received by Friday, November 6, 2015 (the “Mail-In Entry”). Photocopied, illegible, or mechanically reproduced Mail-In Entries are not eligible. Sponsor is not responsible for lost, late, damaged, misdirected or postage-due mailed entries.

There is a limit of one (1) entry per person per day, regardless of the method of entry. All methods of entry have an equal chance of winning. Entrants are subject to all notices posted in-store and online, including but not limited to the privacy policies of the Sponsor which can be found at http://www.loft.com/privacy. Although subsequent attempts to enter on a given day may be received, only the first complete entry received from a particular entrant will be eligible; subsequent attempts by the same person to enter will be disqualified. All entries and requests become Sponsor’s property and will not be returned or acknowledged.

PRIZE & APPROXIMATE RETAIL VALUE ("ARV")/ODDS: One (1) Grand Prize winner will receive a $2,000 MasterCard Prepaid Travel Card to use towards a trip of winner’s choice. Total ARV of Grand Prize is: $2,000.00.

The odds of winning are dependent upon the number of eligible entries received.

MasterCard Prepaid Travel Card is not redeemable for cash and will not be replaced if lost or stolen. MasterCard Prepaid Travel Card usage is subject to MasterCard’s and the issuing financial institutions complete terms and conditions, including expiration dates.

WINNER SELECTION, NOTIFICATION & QUALIFICATION: The Sweepstakes is under the administration of the Administrator, US Sweepstakes & Fulfillment Company, an independent agent of the Sponsor whose decisions are final.

One (1) Grand Prize winner will be selected in a random drawing by the Administrator on or about Monday, November 9, 2015 from among all eligible entries received. The potential Grand Prize winner will be notified by the Administrator via the email address associated with the Grand Prize winner’s LOVELOFT Credit Card, LOVELOFT MasterCard, Ann Taylor Credit Card or Ann Taylor MasterCard or the email address provided with the Mail-In Entry. The potential Grand Prize winner will be requested to verify his/her eligibility by signing and returning, within five (5) days of notification, an Affidavit of Eligibility a Liability Waiver, a W-9 Form and, where allowable, a Publicity Release (collectively, "the Releases"). Noncompliance will result in disqualification and an alternate winner being selected. Winner is responsible for all federal, state, local, and income taxes associated with winning the prize. Winner will be required to furnish his/her social security number for the sole purpose of preparation of any tax forms as required by law.

SECOND CHANCE DRAWING: A prize that has not been claimed or has been forfeited will be included in a Second Chance Drawing for such unclaimed prize. Second Chance Drawing will be conducted in a random drawing on or about Monday, November 16, 2015, from among all eligible entries received. Potential winner selected in any Second Chance Drawing will be contacted within 48 hours after such Second Chance Drawing.

The potential Second Chance winner, if any, will be notified by email and will be requested to verify his/her eligibility by signing and returning the Releases, within five (5) days of notification. Noncompliance will result in disqualification and an alternate winner may be selected. Winner is responsible for all applicable federal, state, and local income taxes associated with winning the prize.

PRIZE CONDITIONS: If a winner is otherwise eligible under these Official Rules, but is nevertheless deemed a minor in his or her state of primary residence, the prize will be awarded in the name of winner's parent or legal guardian who will be required to execute and return the Releases on minor’s behalf. If the Releases are returned as undeliverable or if the selected winner cannot accept or receive the prize for any reason, or he/she is not in compliance with these Official Rules, the prize will be forfeited and an alternate winner will be selected in the Second Chance Drawing.

Prize is not redeemable for cash. Prize is for winner’s personal use and is not assignable or transferable and will not pass to the estate of the winner. No substitution is permitted except if prize is unavailable, in which case a prize of equal or greater value will be awarded, as determined by Sponsor. No cash in lieu of prize and no exchange or substitution of prize, except at the sole discretion of the Sponsor. Sponsor reserves the right to substitute other alternate, similar forms of prize disbursement. Any incidental expenses incurred in connection with claiming or using the prize that are not specified in these Official Rules are winner’s sole responsibility.

The prize will be awarded within 8-10 weeks of winner being verified.

Except where prohibited by law, entry and acceptance of prize constitute permission to use winner's name, prize won, hometown, likeness, video tape, photographs, and statements for purposes of advertising, promotion and publicity (including online posting) in any and all media now or hereafter known throughout the world in perpetuity, without additional compensation, notification or permission.

Each winner will be required to furnish his/her social security number for the sole purpose of preparation of any tax forms as required by law.

SECOND CHANCE DRAWING: A prize that has not been claimed or has been forfeited will be included in a Second Chance Drawing for such unclaimed prize. Second Chance Drawings will be conducted via random drawing from among all eligible entries received which have not otherwise received a prize in the Sweepstakes, for each applicable Entry Period and each applicable Prize Pool on or about the Second Chance Drawing Dates indicated in the Entry Period & Prize Drawing Schedule above. Potential Winners selected in any Second Chance Drawing will be contacted within 48 hours after such Second Chance Drawing.

Second Chance potential winners, if any, will be notified by email and will be requested to verify his/her eligibility by signing and returning the Releases, within seven (7) days of this formal notification by Administrator. Noncompliance will result in disqualification and an alternate winner may be selected.

PRIZE CONDITIONS: If a winner is otherwise eligible under these Official Rules, but is nevertheless deemed a minor in his or her state of primary residence, the prize will be awarded in the name of winner's parent or legal guardian who will be required to execute and return the Releases on minor’s behalf. If the Releases are returned as undeliverable or if the selected winner cannot accept or receive the prize for any reason, or he/she is not in compliance with these Official Rules, the prize will be forfeited and an alternate winner will be selected in the Second Chance Drawing.

Prizes are not redeemable for cash. Prizes are for winner’s personal use and are not assignable or transferable and will not pass to the estate of the winner. No substitution is permitted except if prize is unavailable, in which case a prize of equal or greater value will be awarded. No cash in lieu of prize and no exchange or substitution of prize, except at the sole discretion of the Sponsor. Sponsor reserves the right to substitute other alternate, similar forms of prize disbursement. Any other incidental expenses on prize not specified herein are the winner’s sole responsibility.

Prizes will be awarded within 8-10 weeks of winner being verified.

Except where prohibited by law, entry and acceptance of prize constitute permission to use winner's name, prize won, hometown, likeness, video tape, photographs, and statements for purposes of advertising, promotion and publicity (including online posting) in any and all media now or hereafter known throughout the world in perpetuity, without additional compensation, notification or permission.

GENERAL: By participating, entrants fully and unconditionally agree to these Official Rules and the decisions of the Sponsor and Administrator, which are binding. Entrants agree that they release the Sponsor, the Administrator, Comenity Bank, and each of their respective parent companies, affiliated companies, and all other businesses involved in this Sweepstakes, as well as the employees, officers, directors and agents of each such company, from all claims and liability relating to their participation, acceptance and use of the prize. Winner assumes all liability for any injury or damage caused or claimed to be caused, by participation in this Sweepstakes or receipt or use of the prize. Sponsor and businesses affiliated with this Sweepstakes and their agents have not made nor are in any manner responsible or liable for any warranty, representation or guarantee express or implied, in fact or in law, with respect to the prize, including, without limitation, to the prize’s quality or fitness for a particular purpose. The Sponsor is not responsible for any typographical or other error in the advertising for the Sweepstakes, administration of the Sweepstakes or in the announcement of the prize. Sponsor is not responsible if Sweepstakes cannot take place or if the prize cannot be awarded due to cancellations, delays or interruptions due to acts of God, acts of war (declared or undeclared), natural disasters, weather, acts of terrorism, riot or civil disturbance, satellite or equipment failure, federal state or local government law, order or regulation, public health crisis, order of any court or jurisdiction, or other cause not within Sponsor’s control (each a “Force Majeure” event or occurrence).

In the event of a dispute over the identity of an entrant, entry will be deemed submitted by the account holder of the LOVELOFT Credit Card, LOVELOFT MasterCard, Ann Taylor Credit Card or Ann Taylor MasterCard used at time of entry.The Sponsor is not responsible for: (i) error, omission, interruption, deletion, defect, delay in operations or transmission, theft or destruction or unauthorized access to or alterations of entry materials, or for technical, network, telephone equipment, telephone line, electronic, computer, hardware or software malfunctions of any kind, or inaccurate transmission of or failure to receive entry information by Sponsor on account of technical problems or traffic congestion on the Internet or at any web site or any combination thereof or any other reason beyond Sponsor's control; or (ii) any injury or damage to persons or property, including but not limited to death, which may be caused, directly or indirectly, in whole or in part, from entrant’s participation in the Sweepstakes or receipt or use of the prize. By participating in the Sweepstakes, you (i) agree to be bound by these Official Rules, including all eligibility requirements, and (ii) agree to be bound by the decisions of the Sponsor, which are final and binding in all matters relating to the Sweepstakes. Behavior which is intended to disrupt or undermine the legitimate operation of the Sweepstakes, or which is intended to annoy, abuse, threaten or harass any other person, or any failure to comply with these Official Rules, may result in disqualification from the Sweepstakes, and Sponsor reserves the right to seek damages and other remedies from any such person engaging in such behavior to the fullest extent permitted by law. The Sponsor reserves the right to: (i) permanently disqualify from the Sweepstakes any person it believes has intentionally violated these Official Rules; and (ii) cancel, suspend and/or modify the Sweepstakes without any liability if any fraud, virus, tampering, bugs, unauthorized intervention, technical failures or other factor beyond Sponsor’s control impairs the administration, functioning, fairness, integrity or proper play of the Sweepstakes, as determined by Sponsor and/or Administrator in their sole discretion, and withdraw any method of entry if it becomes technically corrupted (including if a computer virus or system malfunction inalterably impairs its ability to conduct the Sweepstakes), and to select winners from among all eligible entries received prior to withdrawal. Inclusion in such random drawing shall be each entrant’s sole and exclusive remedy under such circumstances.

By entering the Sweepstakes, entrant agrees that any information provided by entrant to Sponsor may be used by Sponsor as permitted under Sponsor’s privacy policy, available at http://www.loft.com/privacy.

LEGAL WARNING: ANY ATTEMPT BY AN INDIVIDUAL, WHETHER OR NOT AN ENTRANT, TO DELIBERATELY DAMAGE, DESTROY, TAMPER OR VANDALIZE THIS WEB SITE OR INTERFERE WITH THE OPERATION OF THE SWEEPSTAKES, IS A VIOLATION OF CRIMINAL AND CIVIL LAWS AND THE SPONSOR RESERVES THE RIGHT TO SEEK DAMAGES AND DILIGENTLY PURSUE ALL REMEDIES AGAINST ANY SUCH INDIVIDUAL TO THE FULLEST EXTENT PERMITTED BY LAW.

APPLICABLE LAWS AND JURISDICTION: This Sweepstakes is subject to all applicable federal, state, and local laws and regulations. Issues concerning the construction, validity, interpretation and enforceability of these Official Rules shall be governed by and interpreted under the laws of the State of New York without regard to its conflicts of laws provisions. By participating, entrants agree that any and all disputes arising out of or relating in any way to this Sweepstakes shall be resolved individually, and without resort to class action, exclusively by a state or federal court located in New York, New York. Should there be a conflict between the laws of the State of New York and any other laws, the conflict will be resolved in favor of the laws of the State of New York. All judgments or awards shall be limited to actual out-of-pocket damages (excluding attorneys’ fees) associated with participation in this Sweepstakes and shall not include any indirect, punitive, incidental and/or consequential damages.

PRIVACY: Personal information collected from entrants is subject to the Sponsor’s Privacy Policy, which can be found at http://www.loft.com/privacy.

OFFICIAL RULES: To request a copy of the Official Rules, see http://www.loft.com/loveloftrules, or send a self-addressed, stamped envelope by November 9, 2015 to: The LOFT LOVELOFT Card Trip of Your Dreams Sweepstakes Official Rules Request, PO Box 25466, Rochester, NY 14625-0466.

WINNERS LIST: For confirmation of the prize winner’s name and city of residence, send a self-addressed stamped envelope, to be received by December 7, 2015 to: The LOFT LOVELOFT Card Trip of Your Dreams Sweepstakes Winners List Request, PO Box 25466, Rochester, NY 14625-0466./p>

INDEPENDENT SWEEPSTAKES ADMINISTRATOR: US Sweepstakes & Fulfillment Company (625 Panorama Trail, Suite 2100, Rochester, NY 14625-0466).

OFFICIAL SPONSOR: AnnTaylor, Inc. (7 Times Square, New York, NY 10036).

Void in Puerto Rico, outside the United States and wherever else prohibited by law.

Any questions, comments or complaints regarding this Sweepstakes should be sent via e-mail or mail to: Stephanie Williams (Stephanie_Williams@anninc.com), 7 Times Square, New York, NY 10036.

Comenity Bank issues LOVELOFT Credit Card, LOVELOFT MasterCard, Ann Taylor Credit Card, and Ann Taylor MasterCard accounts. Comenity Bank is in no way affiliated with or responsible for the The LOFT “LOVELOFT Card Trip of Your Dreams” Sweepstakes. Any disputes concerning awards or benefits under the sweepstakes will not affect any payments or other obligations to Comenity Bank.

The LOVELOFT and Ann Taylor MasterCard® is issued by Comenity Bank pursuant to a license from MasterCard International Incorporated. MasterCard is a registered trademark of MasterCard International Incorporated.