offer details
EXTRA 50% OFF* SALE STYLES | CODE: TREAT
EXCLUSIONS APPLY | ENDS 1/11/2023 | VALID IN US ONLY VALID ONLY AS MARKED ON IN STOCK SELECT STYLES. EXCLUDES THIRD-PARTY BRANDS AS STATED. DISCOUNT IS FOR A LIMITED TIME AND EXCLUDES TAX AND SHIPPING. INTERNATIONAL ORDERS ARE INELIGIBLE UNLESS OTHERWISE STATED. NOT REDEEMABLE FOR CASH OR, EXCEPT AS STATED IN OUR RETURN POLICY, ADJUSTMENTS TO PRIOR PURCHASES. ITEMS MARKED FINAL SALE ARE NOT ELIGIBLE FOR RETURN. NOT COMBINABLE WITH COUPONS OR OTHER DISCOUNTS UNLESS OTHERWISE STATED. VALID ONLY AT LOFT STORES AND ON LOFT.COM WITH CODE TREAT 1/9 - 1/11/2023 (ENDS 9:00 P.M. PT ).
30% OFF** FULL - PRICE STYLES | CODE: TREAT
EXCLUSIONS APPLY | ENDS 1/11/2023 | VALID IN US ONLY
**VALID ONE TIME ONLY ON IN STOCK MERCHANDISE. THIS OFFER EXCLUDES SNEAK PREVIEW AND MERCHANDISE INCLUDED IN OTHER OFFERS. NOT COMBINABLE WITH OTHER COUPONS, ASSOCIATE DISCOUNTS, CLOSING STORE OFFERS, OR PROMOTIONS, UNLESS OTHERWISE STATED. DISCOUNT TAKEN [AFTER ALLOWABLE DISCOUNTS AND] BEFORE TAX AND U.S. SHIPPING. INTERNATIONAL ORDERS ARE INELIGIBLE UNLESS OTHERWISE STATED. NOT REDEEMABLE FOR CASH) AND MAY NOT BE APPLIED TO PREVIOUS PURCHASES, EXCHANGES, RETURNS, CREDIT CARD PAYMENTS, GIFT CARDS AND E-GIFT CARDS. IF ELIGIBLE MERCHANDISE IS RETURNED, THE OFFER VALUE OR A PORTION THEREOF MAY BE DEDUCTED FROM THE REFUND OR MERCHANDISE CREDIT AND MAY NOT BE REUSED. CODE TREAT AT CHECKOUT. VALID 1/3/2023 - 1/11/2023 (ENDS 9:00 P.M. PT).
FREE SHIPPING‡ ON QUALIFYING ORDERS OF $99+ | NO CODE NEEDED
‡FREE SHIPPING ON QUALIFYING ORDERS OF $99+ OFFER VALID ONLY ON STANDARD U.S. DOMESTIC ORDERS PLACED ON LOFT.COM. FREE SHIPPING OFFER AVAILABLE ON ORDERS OF $99 OR MORE AFTER ALL DISCOUNTS APPLIED. QUALIFYING $99 AMOUNT MUST BE OBTAINED PRIOR TO THE TAXES BEING APPLIED TO TOTAL. SHIPPING OFFER EXCLUDES PR, HI AND AK. ADDITIONAL FEES APPLY FOR EXPEDITED, MULTIPLE SHIPPING DESTINATIONS AND SHIPMENTS TO PR, HI AND AK. NO PROMO CODE NEEDED. DISCOUNT APPLIED AT CHECKOUT. NOT VALID OUTSIDE OF THE UNITED STATES. NOT VALID FOR CASH. OFFER IS SUBJECT TO CHANGE AND/OR END WITHOUT NOTICE.
GET AN EXTRA 20% OFF‡‡ YOUR FIRST PURCHASE
GET AN EXTRA 20% OFF‡‡ YOUR FIRST PURCHASE WHEN YOU OPEN AND IMMEDIATELY USE A STYLEREWARDS CREDIT CARD AT LOFT APPLICATION AND APPROVAL MUST OCCUR SAME DAY TO RECEIVE THE OFFER. VALID ONE TIME ONLY. THE ENTIRE TRANSACTION AMOUNT AFTER DISCOUNT MUST BE PLACED ON THE LOFT OR LOFT MASTERCARD® CREDIT CARD. TAXES, SHIPPING AND HANDLING FEES, PURCHASES OF GIFT CARDS, CHARGES FOR GIFT BOXES AND PAYMENT OF A LOFT CREDIT CARD ACCOUNT ARE EXCLUDED. $20 OFF APPLIES TO QUALIFYING PURCHASES IMMEDIATELY UPON ACCOUNT OPENING AT ANN TAYLOR, ANNTAYLOR.COM, ANN TAYLOR FACTORY, LOFT, LOFT.COM, OR LOFT OUTLET. PURCHASES MADE AT A LATER DATE WILL NOT QUALIFY FOR THE $20 OFF DISCOUNT.
EXTRA 10% OFF†† WHEN YOU SIGN UP FOR SMS TEXTS
††EXTRA 10% OFF WHEN YOU SIGN UP FOR SMS TEXTSOFFER VALID FOR ONE-TIME USE ONLY IN LOFT STORES IN THE UNITED STATES AND ON LOFT.COM FOR ORDERS SHIPPED WITHIN THE UNITED STATES. OFFER MAY BE USED ONLY ONCE AND IS COMBINABLE WITH OTHER OFFERS. TO RECEIVE 10% OFF YOUR PURCHASE AT LOFT.COM, PROMOTION CODE MUST BE ENTERED AT ONLINE CHECKOUT. OFFER MAY NOT BE APPLIED TOWARDS THIRD-PARTY MERCHANDISE OR SNEAK PREVIEW MERCHANDISE. TAXES, SHIPPING AND HANDLING FEES, PURCHASES OF GIFT CARDS, CHARGES FOR GIFT BOXES AND PAYMENT OF A LOVELOFT, ANN TAYLOR, OR ALL REWARDS ACCOUNT ARE EXCLUDED FROM THE DISCOUNT. OFFER VALID IN THE UNITED STATES ONLY. OFFER EXCLUDED FROM ONLINE ORDERS SHIPPED OUTSIDE OF THE UNITED STATES, PUERTO RICO AND CANADA. REPRODUCTIONS OF OFFER ARE NOT VALID. NO ADJUSTMENTS TO PRIOR PURCHASES. NOT VALID FOR CASH.
StyleRewards
styleREWARDS
You're ALL in!
offer details
EXTRA 50% OFF* SALE STYLES | CODE: TREAT
EXCLUSIONS APPLY | ENDS 1/11/2023 | VALID IN US ONLY VALID ONLY AS MARKED ON IN STOCK SELECT STYLES. EXCLUDES THIRD-PARTY BRANDS AS STATED. DISCOUNT IS FOR A LIMITED TIME AND EXCLUDES TAX AND SHIPPING. INTERNATIONAL ORDERS ARE INELIGIBLE UNLESS OTHERWISE STATED. NOT REDEEMABLE FOR CASH OR, EXCEPT AS STATED IN OUR RETURN POLICY, ADJUSTMENTS TO PRIOR PURCHASES. ITEMS MARKED FINAL SALE ARE NOT ELIGIBLE FOR RETURN. NOT COMBINABLE WITH COUPONS OR OTHER DISCOUNTS UNLESS OTHERWISE STATED. VALID ONLY AT LOFT STORES AND ON LOFT.COM WITH CODE TREAT 1/9 - 1/11/2023 (ENDS 9:00 P.M. PT ).
30% OFF** FULL - PRICE STYLES | CODE: TREAT
EXCLUSIONS APPLY | ENDS 1/11/2023 | VALID IN US ONLY
**VALID ONE TIME ONLY ON IN STOCK MERCHANDISE. THIS OFFER EXCLUDES SNEAK PREVIEW AND MERCHANDISE INCLUDED IN OTHER OFFERS. NOT COMBINABLE WITH OTHER COUPONS, ASSOCIATE DISCOUNTS, CLOSING STORE OFFERS, OR PROMOTIONS, UNLESS OTHERWISE STATED. DISCOUNT TAKEN [AFTER ALLOWABLE DISCOUNTS AND] BEFORE TAX AND U.S. SHIPPING. INTERNATIONAL ORDERS ARE INELIGIBLE UNLESS OTHERWISE STATED. NOT REDEEMABLE FOR CASH) AND MAY NOT BE APPLIED TO PREVIOUS PURCHASES, EXCHANGES, RETURNS, CREDIT CARD PAYMENTS, GIFT CARDS AND E-GIFT CARDS. IF ELIGIBLE MERCHANDISE IS RETURNED, THE OFFER VALUE OR A PORTION THEREOF MAY BE DEDUCTED FROM THE REFUND OR MERCHANDISE CREDIT AND MAY NOT BE REUSED. CODE TREAT AT CHECKOUT. VALID 1/3/2023 - 1/11/2023 (ENDS 9:00 P.M. PT).
FREE SHIPPING‡ ON QUALIFYING ORDERS OF $99+ | NO CODE NEEDED
‡FREE SHIPPING ON QUALIFYING ORDERS OF $99+ OFFER VALID ONLY ON STANDARD U.S. DOMESTIC ORDERS PLACED ON LOFT.COM. FREE SHIPPING OFFER AVAILABLE ON ORDERS OF $99 OR MORE AFTER ALL DISCOUNTS APPLIED. QUALIFYING $99 AMOUNT MUST BE OBTAINED PRIOR TO THE TAXES BEING APPLIED TO TOTAL. SHIPPING OFFER EXCLUDES PR, HI AND AK. ADDITIONAL FEES APPLY FOR EXPEDITED, MULTIPLE SHIPPING DESTINATIONS AND SHIPMENTS TO PR, HI AND AK. NO PROMO CODE NEEDED. DISCOUNT APPLIED AT CHECKOUT. NOT VALID OUTSIDE OF THE UNITED STATES. NOT VALID FOR CASH. OFFER IS SUBJECT TO CHANGE AND/OR END WITHOUT NOTICE.
GET AN EXTRA 20% OFF‡‡ YOUR FIRST PURCHASE
GET AN EXTRA 20% OFF‡‡ YOUR FIRST PURCHASE WHEN YOU OPEN AND IMMEDIATELY USE A STYLEREWARDS CREDIT CARD AT LOFT APPLICATION AND APPROVAL MUST OCCUR SAME DAY TO RECEIVE THE OFFER. VALID ONE TIME ONLY. THE ENTIRE TRANSACTION AMOUNT AFTER DISCOUNT MUST BE PLACED ON THE LOFT OR LOFT MASTERCARD® CREDIT CARD. TAXES, SHIPPING AND HANDLING FEES, PURCHASES OF GIFT CARDS, CHARGES FOR GIFT BOXES AND PAYMENT OF A LOFT CREDIT CARD ACCOUNT ARE EXCLUDED. $20 OFF APPLIES TO QUALIFYING PURCHASES IMMEDIATELY UPON ACCOUNT OPENING AT ANN TAYLOR, ANNTAYLOR.COM, ANN TAYLOR FACTORY, LOFT, LOFT.COM, OR LOFT OUTLET. PURCHASES MADE AT A LATER DATE WILL NOT QUALIFY FOR THE $20 OFF DISCOUNT.
EXTRA 10% OFF†† WHEN YOU SIGN UP FOR SMS TEXTS
††EXTRA 10% OFF WHEN YOU SIGN UP FOR SMS TEXTSOFFER VALID FOR ONE-TIME USE ONLY IN LOFT STORES IN THE UNITED STATES AND ON LOFT.COM FOR ORDERS SHIPPED WITHIN THE UNITED STATES. OFFER MAY BE USED ONLY ONCE AND IS COMBINABLE WITH OTHER OFFERS. TO RECEIVE 10% OFF YOUR PURCHASE AT LOFT.COM, PROMOTION CODE MUST BE ENTERED AT ONLINE CHECKOUT. OFFER MAY NOT BE APPLIED TOWARDS THIRD-PARTY MERCHANDISE OR SNEAK PREVIEW MERCHANDISE. TAXES, SHIPPING AND HANDLING FEES, PURCHASES OF GIFT CARDS, CHARGES FOR GIFT BOXES AND PAYMENT OF A LOVELOFT, ANN TAYLOR, OR ALL REWARDS ACCOUNT ARE EXCLUDED FROM THE DISCOUNT. OFFER VALID IN THE UNITED STATES ONLY. OFFER EXCLUDED FROM ONLINE ORDERS SHIPPED OUTSIDE OF THE UNITED STATES, PUERTO RICO AND CANADA. REPRODUCTIONS OF OFFER ARE NOT VALID. NO ADJUSTMENTS TO PRIOR PURCHASES. NOT VALID FOR CASH.
This is where the season's best pieces land first. The current new arrivals span dresses, tops, denim, and more, with a clear lean toward warm-weather dressing: bold prints, easy silhouettes, and the kind of color that actually works in summer light. Summer is short, if something catches your eye, it's worth moving on it, new arrivals turn over quickly.
Print is doing a lot of work this summer. Across the new arrivals, you'll find florals that read more editorial than garden-party, abstract patterns, and graphic color-blocking in cobalt, black, and white. The styling throughout keeps it grounded, prints paired with straight-leg denim, minimal sandals, nothing competing for attention.
The dress edit this summer covers a lot of ground: fitted tanks, flowy midis, and strappy styles that transition from afternoon to evening without overthinking it. Tops are equally strong, with camisoles, relaxed shirts, and cropped cuts showing up in both neutrals and standout colors. From weekend plans to summer travel, pack one bag and you're covered.
How does LOFT fit into a summer wardrobe overall?
LOFT is designed for real summer life, vacations, workweeks in the heat, weekend plans that shift from brunch to a late dinner. The pieces are made to mix, layer, and wear more than once without looking like a repeat. That's the point: build a summer wardrobe that actually works, not just one that photographs well.
What's the best way to style a bold printed dress for summer without looking overdressed?
Let the print do the work. A printed midi or mini dress lands best with flat sandals, minimal jewelry, and a clean bag in a neutral or complementary color. Nothing competing, just the print, the summer light, and you.
How do I choose between a midi and mini dress for a summer event?
Think about the setting and how much you want to move around. Midis tend to read as more polished and work well for outdoor summer events, rooftop dinners, or anywhere with a slight dress code. Minis are the easy call for casual warm-weather days and summer travel when comfort leads.